Summary | As a longtime foreigner living in China, I've always
been intrigued by the local fascination with famous brands, or
mingpai, and how much weight such names carry among local
consumers. Brand names are also important for westerners, but
they seem to take on a much bigger importance among Chinese
often to the point where ...
been intrigued by the local fascination with famous brands, or
mingpai, and how much weight such names carry among local
consumers. Brand names are also important for westerners, but
they seem to take on a much bigger importance among Chinese
often to the point where ...
youngchinabiz.com | 03 January 2016